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_A

BO

UT

ME

ciao

I'm Luca an Art Director and Creative Director with a graphic design background, working within contemporary multimedia.

I specialize in brand identity and storytelling. My focus is on crafting unique brand experiences for enhanced engagement.

clients I've worked with

software I use most

adobe creative suite: Photoshop - Illustrator - Indesign - AfterEffects - Premiere Pro

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UX / UI: Canva - Figma - Wix - Wordpress

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video & audio editing: Capcut - Ableton Live - Final Cut

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AI: OpenAi - Gemini - Claude

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Bio

I am a creative director and art director with a multidisciplinary background spanning graphic design, branding, and visual storytelling. My journey began with formal training in Graphic Design and Art Direction, followed by experiences across Italy’s leading creative hubs, including Milan, Rome, and Turin.

I started my career within a design-oriented environment, where I developed a strong foundation in structure, visual balance, and conceptual thinking. I later transitioned into freelance and consultancy work, focusing on brand identity and creative direction for clients in the music, entertainment, and cultural sectors.

Over time, I have collaborated with both independent realities and international brands across industries such as media, cinema, fashion, and beauty. My work combines strategic thinking with a strong visual approach, aiming to build coherent and impactful narratives across different platforms.

With a background that also bridges technology and creativity, I approach each project with versatility and attention to detail. I believe design is a tool to shape experiences, communicate meaning, and create lasting connections.

I am continuously driven by curiosity

and the desire to explore new creative challenges, with the goal of delivering work that is both visually distinctive and conceptually solid.

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my workflow

01

researching new creative ideas and techniques to find the best applications. Exploring trends and analyzing practices to develop unique solutions that distinguish a brand in the market.

02

Create and reshape brand identity using the most advanced graphic design and 3D modeling tools. This allows me to craft a unique visual representation. 

03

Offering artistic marketing consulting for events (from grand celebrations to gatherings) while conducting targeted research to ensure the success of your event!

04

Delivering in-depth marketing and artistic consulting for brand activations and brand identity to strengthen and elevate the brand in the marketplace

my works

_ART & CREATIVE DIRECTION

_BRAND IDENTITY

+ GRAPHIC DESIGN

_BRAND ACTIVATION

+ EXP. MARKETING

_UX

+UI

_MOTION DESIGN

+ 3D + VIDEOEDIT

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